How Can You Tell If It’s A “Bad” Yelp Review

It seems that sites like Yelp are getting more and more useful. 

Whenever I’m searching online for a ma and pa restaurant, I’m hit with these insane pairings — one review raves the other talks about roaches or bad customer service from a certain person.

Online consumer reviews are everywhere. But how do you know if the review you’re reading is real? Was it written by an unbiased, unpaid consumer? How can you be sure it wasn’t written by the business owner’s cousin or, maybe, her fiercest competitor?

Click the Picture below and review the both a bad and good review made by this so called customer. Fake picture above that could effect a variety of merchants. Be cautious and filter out the fake reviews.

Fake picture above that could effect a variety of merchants. Be cautious and filter out the fake reviews.
Yelp 101 Intermediate Class – How Can You Tell its Fake
  • Click their profile and check how many reviews they made. Review the ratings that person made for other companies and make your judgement. (You’ll sometimes find some that are extreme, only 5 star and 1 star ratings)
  • Double check if he/she”checked in” (most yelp reviewers check in with their smart phone, but this is a safety net)                
  • Friends, friends, and more friends. Check if they have friends!
  • Not having profile pictures can raise red flags all around
  • Sometimes it helps, but you can also check the amount of reviews a business has. But on the rarest occasions
Anymore tips? Post on the comments below!
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